P+FC designed a New York showroom to address a major U.S. shoe and clothing manufacturer's need to attract buyers for its new product lines. In the process, PF+C created highly flexible and stimulating display environment for changing styles and a new image for its retail stores. The showroom, organized around a shifted modular grid, established a standard vocabulary of components, materials, colors, graphics, and signage, leading to the development of over 20 new stores throughout Asia.
G. H. Bass Showrooms
New York, Hong Kong, Taipei, Tokyo, Singapore, and Manila
